NFT ticketing & loyalty solution
start up | Greece
New form of digital tickets with utilities (ticketing, music, collectibles, memberships) that engages fans, rewards loyalty, and helps build brand and increase revenue.
Short description
Ticketing has moved from paper tickets to basic digital tickets to blockchain tickets with dynamic QR codes that ensure validity and protect from ticket scams and scalpers. From saving paper tickets we have moved to the era of NFT tickets which can be retained as collectibles and give attendees something special to take home with them.Event organizers have the opportunity to create different experiences for their attendees. NFT tickets also serve as digital collectibles that can be used to access VIP locations or exclusive content such as digital art, video highlights from a football game, an event, music tracks, video clips, interviews etc. They can also be used to acquire physical things during the event such as merchandise, food & beverage, etc..
With NFTs organizers’ can:
- Control the ticket resales / Prevent ticket fraud
- Know exactly who attended an event even if the ticket exchanges hands
- Offer the tickets as NFT collectibles vs plain QR codes. which means they can include content such as digital (3D) art, video highlights from an event, interviews, music etc. which apart from the awesome customer experience, helps develop new revenue streams by:
- Upsell the collectible side of the ticket or other event collectibles for an extra charge
- Social media NFT sharing by fans increases organic marketing and boosts your brand
- Add sponsors to the collectibles and increasing your sponsorship revenues.
- Earn royalties on every ticket/collectible resale, even after an event is over
- Control the ticket resales
- Prevent ticket fraud and scalping (minimum and maximum resale price ranges can be set)
- Secondary market revenue can be accessed by receiving a commission out of each resale
- Know exactly who attended an event even if the ticket exchanges hands (legacy ticketing solutions only track who bought a ticket, with NFTs you know exactly who attended – eg in case of a group purchase)
- Offer the tickets as NFT collectibles vs plain QR codes. This means they can include content such as digital (3D) art, video highlights from an event, interviews, music etc. which apart from the awesome customer experience, helps develop new revenue streams by:
- Upselling the collectible side of the ticket or other event collectibles for an extra charge
- Social media NFT sharing by fans increases organic marketing & Brand image
- Add sponsors to the collectibles and thus increase sponsorship revenues.
- earn royalties on every ticket/collectible resale, even after an event is over
- unlock multiple utilities – cashless experience
- etc
The app is addressing mainstream users, without any crypto/NFT related complexity (e.g. crypto wallets, gas fees, or crypto payments). It simply provides a familiar login experience, plus, all payments take place in fiat currency (eg €, $ etc) with cards. All Web 3 functionality is revealed to the users only when they want to take advantage of it – i.e. withdraw an NFT to their wallet, in order to take it on other NFT marketplaces or Instagram.
The solution can be provided as white-label (under your own brand and domain).
KPI’s
- Launched in 2019
- Have already supported more than 400 live events, in Greece, the UK and Spain, are in discussion to enter the UAE market
- Are building on Polygon, blockchain network